For starters, remember to always think of LinkedIn as a tool for business, not an online résumé. Even though LinkedIn fancies itself as just that—an online résumé (and then wonders why more people don't engage)—executives should not treat LinkedIn as an online résumé.Read More
Retained executive search consultants are looking for people who are happy in their current positions, and for whom something new might be of interest. In fact, those happy potential candidates are often so happy where they are, that they're not expecting the call, and the art of recruiting becomes essential in engaging them in the first place.Read More
Imagine that Miss USA had a LinkedIn profile. Now imagine that somewhere in that profile she included the phrase, "I’m beautiful." Why? Because she believed it was a keyword or phrase by which others would find a beauty queen.
Now imagine that the late Steve Jobs had a LinkedIn profile, and somewhere in his profile he said, "I'm an innovator." Why? Because he had a hunch that someone might enter “innovator” into LinkedIn’s Advanced Search tool to find someone like him.
Do either of the above scenarios sound right?Read More
If you haven't discovered the wonders of the minus symbol when querying LinkedIn search, or the benefits of incrementally refining search parameters using other query features, take a moment to tinker and see if LinkedIn doesn't finally become the business tool you can't live without.Read More
Is it important to be able to talk about yourself at a high level? Yes. That's the purpose of developing an aggregate understanding about yourself and your career, which is really what an "elevator pitch" is. But that should lead to an in-depth conversation, in which you should be equally skilled.Read More
Let's face it. Writing a LinkedIn recommendation—even a really good one—isn't going to win you any literary awards. In fact, your beautifully crafted copy will these days be cemented to the absolute bottom of your subject's LinkedIn profile. No fame for you today.
So why try to write a great LinkedIn recommendation? Why not just dash off a few lines of well-trodden, risk-free copy used by so many others?Read More
"Liberal arts majors take on a wide range of roles." Of interest, fourth on the list is folks in project management. When I reflect on the swath of project management professionals with whom I work up and down the west coast, a lot of them have degrees in the humanities.Read More